Media Contact: Sharon Kraun
Cohn, Overstreet & Parrish
404.961.2242 |
| |
Orlando Connects with CO&P Interactive
ORLANDO – (June X, 2008) – Making connections in Orlando just got a little easier.
Orlando Connections, a suite of websites designed to help unite Central Florida
residents with like interests, completed its first phase launch this week. The websites are
the concept and creation of CO&P Interactive, the technology unit of Atlanta-based
Cohn, Overstreet & Parrish, an interactive communications firm. CO&P Interactive is
based in Orlando.
“The web is a centralized point for gathering, but can cast a wide net,” said Jennifer
Graddy, Chief Interactive Officer for CO&P Interactive. “With Orlando Connections we’ve
narrowed the focus, enabling Orlando residents to locate neighbors who have like
interests.”
Man’s best friend is the focus of the first in the family of Orlando-focused websites.
OrlandoCanineConnections.com is targeted for dog lovers. The website features a multimedia
photo and video sharing area, as well as a forum for chat and resource area so
dog lovers can locate pet-friendly shops and parks. The website also features a Lost &
Found where Orlando residents can post notices about pets missing owners. And, for
those whose furry companion has departed more permanently, the website features a
Memorial area where the favored canine can be remembered with photo, text and audio.
Currently in production are Senior Connections, a gathering spots for ‘kids’ over the age
of 55; Tech Connections, helping users understand technology, from televisions to high
tech games within all skill ranges; Holiday Connections, providing tips and tales
regarding holiday celebrations in Orlando; Creative Connections, helping imaginative
types connect with one another; and Home Connections, providing an inexpensive way
for home buyers and sellers to connect.
Graddy adds the focus on Orlando is intentional. CO&P Interactive, as well as Graddy,
reside in Orlando. “Being located here, we are better able to test what works and
doesn’t by being a part of the community served by the websites. Once we fine-tune the
program, we can create city-specific websites for virtually any community.”
Visitors wanting to connect can log onto the individual connection websites, or visit
OrlandoFlConnections.com and link to the targeted topic choice.
About CO&P Interactive:
CO&P Interactive, a division of Cohn, Overstreet & Parrish, delivers integrated marketing
solutions designed to elicit response, develop relationships and build loyalty via
interactive methods. We integrate – connect, entwine, make integral – a comprehensive
solution based on the individual client’s needs and objectives. In addition to traditional
website development, our interactive marketing services include “viral” marketing
campaigns, online Public Relations and Search Engine Optimization, as well as web
traffic analysis and visitor analysis to ensure the most effective methods of reaching and
interacting with online users are engaged. CO&P Interactive works closely with Cohn,
Overstreet & Parrish, an Atlanta-based multi-channel marketing firm providing integrated
communications solutions through an unmatched combination of public relations, public
affairs, interactive marketing, creative branding and collateral, and lead generation
campaigns. For more information, please visit http://www.co-pinteractive.com or call
(888) 251.1468.